So close you can almost smell it

2018-02-08By Paul.BullerNews, Prototype, Publicity

The RazerLift journey has been long and winding, with many unexpected bumps in the road, but I am extremely thrilled to say we are so close to launching the product it hurts. Customers and upfitters have begun ordering Beta prototypes to be tested over the next few months. Once the product has been proven; game … Read More

Proactive market feedback

2016-03-04By Paul.BullerCase Studies, Prototype, Publicity

Most of the people I talk to about the RazerLift have one of two reactions. Many people can intuitively see the benefits, and acknowledge that the RazerLift would make life a lot better, but “it’s not for me.” The other group tends to immediately see the personal benefits and they want to get in line. … Read More

The dream, almost fulfilled

2016-02-02By Paul.BullerPrototype

It’s here. The RazerLift is now operational on my vehicle. See video below. That’s my 11-year-old son operating it. He’s tall for his age, but it still gives you an idea of just how easily accessible the cargo will be. Whatever cargo you want on there; bikes, ladders, kayaks, skis / snowboards. The list goes … Read More